about me.

I’ve been an average CEO more than a dozen times—usually under duress. I’m a horrible operator, but I’ve been lucky to have worked with hundreds of elite ones from around the world.

I’ve had the opportunity to do deals on six continents, across 100 countries, and in 30 currencies, and learned business the only way that sticks: by getting both punched in the face AND invited to the table—often on the same day.

Somehow, I ended up with one superpower: the ability to provide business leaders with a fresh perspective on their business—one that helps them build businesses worth building and worth owning.  I even wrote a book about it—but the real magic comes from the people I’ve learned from globally and who I still get to travel and work with today.

It’s fun. It’s global. And it even makes money.

— jeff spence